Information We Collect

When you reach out to us for corporate floral arrangements or gift services, we gather the details you choose to share. This may include your name, business name, email, phone number, delivery addresses, and specific floral requirements. Payment details are collected when placing orders, though they are processed securely by our payment partners.

For our corporate clients, we might request additional business information such as company registration details, preferred delivery times, and budget parameters to tailor our service to your needs.

Our site automatically gathers certain technical data when you visit, including your IP address, browser type, device information, and navigation patterns. This helps us improve site performance and understand how clients find our services.

How We Use Your Information

We primarily use your personal information to fulfill flower orders and deliver excellent service. This includes processing orders, coordinating deliveries, sending order confirmations, and following up to ensure satisfaction.

• Processing and fulfilling your flower orders and gift arrangements
• Communicating about order status and delivery timelines
• Providing customer support and addressing your inquiries
• Improving our services based on your feedback and preferences
• Sending relevant service updates (with your consent)
• Keeping records for business and legal compliance

We also use aggregated, non-personal data to understand market trends and enhance our operations. For example, we might examine which types of arrangements are most popular in different seasons to better prepare inventory.

With your explicit permission, we may send information about seasonal offerings, special promotions, or new services that could be of interest to your business. You can opt out at any time by using the unsubscribe link in our emails or contacting us directly.

Information Sharing and Disclosure

We do not sell, rent, or trade your personal data to third parties for their marketing purposes. Your information stays within our business ecosystem and is shared only as necessary to provide our services or comply with legal requirements.

We collaborate with trusted service providers who assist in delivering our services. This includes payment processors, delivery partners, and flower suppliers. These partners are contractually obligated to protect your information and use it solely for the services they perform for us.

We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST regulations, business licensing requirements, and other legal obligations that apply to our operations in London and across United Kingdom.

Data Security and Protection

We take data security seriously and implement multiple layers of protection. Our systems employ encryption for sensitive data in transit, secure servers for storage, and regular security updates to safeguard against threats.

We also deploy physical security measures to protect our office systems, and access to personal information is limited to employees who need it for their work. Our team receives ongoing training on privacy practices and data handling.

Payment information is processed through secure, encrypted systems that meet industry standards. We do not store full credit card numbers on our systems; this data is managed by certified payment processors who specialize in secure financial transactions.

While we maintain strong security measures, no system is completely risk-free. We continuously monitor and update our security practices to address evolving threats and uphold high protection standards.

Your Rights and Choices

You have several rights regarding your personal information. You can request to see what information we hold, ask us to correct inaccuracies, or request deletion of your data when legally permissible.

• Access your personal information and understand how we use it
• Request corrections to inaccurate or outdated information
• Ask us to delete your personal information (subject to business and legal requirements)
• Opt out of marketing communications while continuing to receive service-related messages
• Request details about how your data has been shared
• File complaints about our privacy practices

We retain your information only for as long as needed for business purposes and legal requirements. Order records are kept for accounting and warranty needs, while marketing preferences remain until you request removal.

When we no longer require your information, we securely delete or anonymize it. Some data may be held longer if required by United Kingdom business laws or for legitimate business interests like fraud prevention.

Cookies and Website Technology

Our website uses cookies to improve your browsing experience and to help us understand how visitors use our site. Cookies are small files stored on your device that remember preferences and enable certain features.

Essential cookies are necessary for the proper functioning of our site — they enable basic navigation and access to secure areas. These cookies do not collect personally identifiable information and are enabled automatically when you use our site.

We employ analytics cookies to learn how visitors interact with our site. This helps us identify popular content, optimize page performance, and improve user experience. This data is collected in aggregate form and does not identify individual users.

You can manage cookie settings through your browser preferences. However, disabling certain cookies might affect some features and your overall browsing experience.

Business Transfers and Changes

If MellowMeadowCurrent undergoes significant business changes such as mergers, acquisitions, or asset sales, your personal information may be transferred as part of the transaction. We will notify you of any such changes and ensure that your data remains protected under privacy standards consistent with this policy.

In the unlikely event that we discontinue operations, we will ensure that your personal information is either securely transferred to a successor or securely deleted in accordance with data protection best practices.

Updates to This Privacy Policy

We may periodically update this privacy policy to reflect changes in our practices, services, or legal requirements. When major changes occur, we will notify you by email or by posting a notice on our website before the changes take effect.

Minor updates for clarity or administrative purposes may be made without prior notice. We encourage you to review this policy from time to time to stay informed about how we protect your privacy.

Children's Privacy

Our services are intended for businesses and adult consumers. We do not knowingly collect personal information from individuals under 18. If we become aware that we have inadvertently collected data from someone under 18, we will promptly remove that information.

Parents or guardians who believe we may have collected information from their child can contact us using the details below, and we will address the matter promptly.

International Data Considerations

Our primary operations are based in United Kingdom, and data is stored and processed within United Kingdom jurisdiction. However, some service providers may handle data abroad. When this happens, we implement appropriate safeguards to protect your information in line with applicable privacy laws.

We comply with United Kingdom data protection laws and regulations, including those governing business activities, financial transactions, and customer data handling. Our practices align with evolving privacy standards in United Kingdom's digital economy.